How To Make Money Selling Html And Css Themes
Make serious cash from web templates: 10 insider tips
So, yous've been working as a web designer for a while at present and you remember it'southward time to greenbacks in past selling some of your designs online. While it's true that vast amounts of money are being made past other designers selling everything from email newsletters to WordPress themes, it's going to accept a scrap more than simply submitting one of your old, unused designs and waiting for the cheques to show up to quit your day job.
Today, we're going to examine 10 useful tips for turning your design past-products into some serious greenbacks menstruum each calendar month. Need more than? Bank check out these website templates.
Introduction: what'southward in information technology for you lot?
If you're anything like me, you wouldn't heed a little extra cash in your pocket at the end of the month, and since you're not a real manor mogul or stock trading genius, you lot need to bank on the stuff that you actually are good at: making killer web designs.
The "web design template" manufacture hasn't even been around for a decade yet, only hundreds (if non thousands) of other spider web designers are making anywhere from $500 to $30,000 a month by selling their designs online.
That's some serious greenbacks, and the industry continues to get stronger, even though there are more than people jumping into the bandwagon each month.
The overview: how does this work?
Assuming you've never really considered selling your designs as "templates" online, here'south the bones idea: You're an uber-talented designer. Your pores are practically oozing innovative layouts, typography, and visual styles. There are countless other designers and wanna-be designers out there that could utilize your designs to relieve themselves a little bit of time on their own projects. Rather than hiring you to create a custom pattern for them, they're willing to pay anywhere from $fifteen to $100 for a pre-designed, pre-coded template that they tin can use royalty complimentary.
Sounds easy correct? The truthful answer is that making whatsoever serious money from selling your spider web designs actually requires a fair amount of legwork.
Are at that place piles of money to be fabricated? Aye, and so much then that you might likewise demand to purchase a wheel-barrow and a shovel to motion it to the bank. But like anything in life, it takes work and lots of it.
The insider tips
Here are some practical tips for firing up your own "web pattern products" business:
i. Choice a platform and chief it
Ask yourself: what are you really good at making? Direct PSD design files, HTML/CSS templates, WordPress themes or plug-ins, email newsletters and Magento themes are but a few potential products to consider, but keep in mind what your end game is.
The pull a fast one on is to first past focusing your free energy on one particular platform instead of spreading yourself sparse across likewise many. This is one case where beingness an adept in one surface area tin really amend your chances for success. People will recognise your expertise and they'll be attracted to your products on the merit that it'due south more than simply some other mediocre template.
Notation: WordPress themes are hot as pancakes right at present, so they're the sweet spot in terms of "sellability". Only that market is chop-chop condign saturated, so yous'll need to bring something new to the table to entice buyers. The expert news is that if you take a dandy WordPress theme, y'all can always release a PSD and HTML version of information technology as well (meet beneath).
2. Partner upwards!
Determine how much of the piece of work you're willing to do on your ain. Not everyone can exist an elite designer, frontend coder, jQuery expert and WordPress themer. So it'due south worth while to consider forming alliances with other designers, developers, and "chop shops" to expedite the procedure of releasing your product. Just keep in listen that the more work you tin can do yourself, the more than control you'll have and the more coin will stay in your pocket.
For instance: If you don't know WordPress, information technology might make sense to partner up with a WordPress expert who's perhaps not as design-savvy as you are. The aforementioned goes if yous're a hardcore developer without much design know-how. Finding a partnership will cut downwards on your profit, but it'southward a lot better than not selling anything because y'all're lacking a cardinal skill.
3. Don't but meet standards, exceed them
People volition exist buying your products with the expectation that the quality (including design, coding and overall system) is top notch. This means that you need to practise more than simply meet basic standards requirements similar W3C.
Truly consider the best possible way to organise your code and files. A passing W3C score is bang-up, but there is always a mode to improve your code with better white-space usage, proper file naming, writing semantic markup, and finding less circuitous ways of writing oftentimes used markup or scripts.
Go an extra footstep further and take the time to read weblog posts and forums on your particular platform. In the WordPress community, for example, there are commonly any number of hot new coding trends that aren't mentioned in whatever traditional standards tests or codexes. Taking the time to get the pulse of the expert community can help you stay ahead of the curve.
4. Certificate, document, document!
Whatsoever markup, scripts, and way lawmaking that yous include in your product should exist easy to read... not just for you, but for a complete stranger. Including as much documentation as you possibly can (in the grade of inline comments as well equally an external "ReadMe" file) will help buyers to get the best employ out of your production.
In the long run, it'll also preclude whatsoever support disasters where people get confused about how something works. Your goal should be to blow people abroad with how easy it is to fix and use your lawmaking. Impressing them with features on the frontend merely works if they can as well use and manipulate those features themselves on the backend.
5. Consider the heir-apparent'due south experience
People are going to be buying your products because they want to relieve time designing and coding the aforementioned stuff themselves. Only until you put yourself in their shoes, it'due south difficult to sympathize how you can improve their experience with your product.
Yous don't need expensive marketplace assay to get a footling insight, though. Try using your own production the style a buyer might. Unzip information technology yourself, effort to customise it, or hand it off to another web designer to meet if it works for them.
6. Testing 1... 2... three...
Once you've considered what the buyer'south experience is going to be, it's fourth dimension to put your product through some honest, real-world tests. Hither are just a few:
Try it out on every believable browser and Bone. Run information technology through various standards and lawmaking-compliance tests. Ask friends, colleagues or Twitter followers to beta-examination your product. Actively try to break your production in means that buyers might accidentally break it. Try using your production on various devices (if applicable), such as phones, tablets, and HD screens.
7. Pick your marketplace wisely
Where are you going to sell this stuff? This is probably the about serious decision y'all'll make outside of the actual development of your product. At that place are lots of great marketplaces out there that will do a lot of the work (marketing, support, payment processing, etc) for you lot only they'll usually need a cut of the profits (anywhere from 30% to 75%). Alternatively, you can consider creating your own store website. But continue in listen that y'all'll be doing all of that extra work yourself.
I personally employ a marketplace (opens in new tab) to sell my themes through. This means I don't need to worry well-nigh maintaining a store website, and it besides provides a steady source of traffic.
Some other cardinal benefit of a market is the author community that also sells products there. Having other authors to bounce ideas off of can really be a big help when you're trying to work a problem out.
eight. Marketplace it!
Marketing should never be a dirty word to anyone trying to sell spider web design products. Unless you're the slimy guy who doesn't post anything but spam-links to his WordPress themes, there's a practiced take chances that people are going to exist interested in hearing virtually your new production!
Here are just a handful of ideas that you might consider for marketing:
- Social media: share a elementary, unobtrusive link to your new product.
- Web log about it: Write tutorials sharing new and interesting techniques yous might take used.
- Give information technology away: Offer "freebie" copies of your new product to entice people to apply it.
- Give back to the customs: Carve out some fourth dimension to help out on your platform'due south official back up forum. Doing so volition help you lot develop your name and reputation over time.
- Purchase some advertising slots: Advertisement slots tin can be expensive... simply they tin can also pay for themselves if picked properly. There are quite a few keen sites like buysellads.com that tin can assist you place the best utilize of your advertisement budget (assuming y'all have one) so that you lot tin promote your product on other sites.
nine. Consider releasing a suite of products
Once you've mastered a single platform (ie: WordPress themes), consider how yous might release several versions of that aforementioned product to extend its appeal to various buyers. For example, a single design can exist released under multiple formats, such as a PSD, HTML/CSS template, email newsletter, and a WordPress theme. This is an piece of cake way to turn a single design (or design style) into iii or four unique products without actually doing a lot of actress work.
Too, if you're a pro at WordPress plug-ins, consider releasing several like-minded plug-ins to corner the market in a specific niche, such as social media tools, calendar management or ecommerce.
Releasing a lot of disparate products is fine if that's what you really want to do, but it makes a lot of sense to develop name-recognition for a specific niche as y'all'll eventually get the "go-to guy" for that specific type of product.
ten. Back up your products!
Okay, your product is released... now what? Chances are very high that early buyers are going to observe bugs that need squashing. Requite them a risk and they'll also provide quality feedback for how you tin can improve your product with additional features or smarter workflows.
Supporting your products isn't merely about taking care of customers. It can ultimately lead to salubrious sales for months and years to come, which is why y'all started this in the first place, isn't it?
Bonus Tip: Make something that you would buy
This is going to sound actually corny, but I'm a strong believer that if you're having fun creating a product, you're probably on the right path. Why? Because it means that you're probably working on something that's interesting and useful to yourself.
My own best products are WordPress themes that I created originally for friends or family, who for me have always been a source of inspiration. For example, finding a friend that needs a new photography portfolio is a great excuse to pick his brain on what would make the ultimate photography theme (for him).
Working through those kinds of existent-world scenarios is oftentimes what makes the difference between a "throwaway template" and one that looks similar information technology'll actually get used past people. If a production is useful to you, it'll likely also be useful to someone else encountering the same challenges.
People similar products that solve their own problems. And if a product looks similar it can actually be used in a real-life projection, it'll sell well. Promise.
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Source: https://www.creativebloq.com/inspiration/make-serious-cash-web-templates-10-insider-tips-10116687
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